In a crypto-verse comprising countless projects with their accompanying communities backing them, there lies a robust group of people bound by a common purpose, to propel the success of what they hold dear, that community is the KleverFam.
What is a Community?
Generally, a community refers to a group of individuals bound by common interests, needs, ideologies, goals, and zeal’s who work together towards the realization of community goals, either individually or collectively as a group.
Examples of communities are seen in local Business groups, Unions, Towns, Academics, Church forums, and so on.
These communities may be formed locally or internationally, and members meet periodically to discuss the community goals and ways of achieving them.
Thanks to the advent of technologies like smartphones, communities can easily be hosted online through social media platforms like Twitter, Facebook, Discord, Slack, Telegram, WhatsApp, and the like.
How Community relates to Crypto
Crypto, like all other human undertakings, requires a community to thrive and Klever isn’t left out.
In a concise definition, a crypto community describes individuals who share an interest in similar crypto coins, tokens, or web 3 projects, are invested in them, and bind together to stimulate their successes.
In a broader sense, crypto as a community encompasses all the believers of a futuristic web 3 and the independence of all humans both financially, socially, and otherwise, and who work in the light of accomplishing these visions using blockchain technology.
Within this wholesome tree of diverse individuals and personalities, there exist smaller, yet independent sub-groups or communities of people who are champions of their specific crypto projects or undertakings.
These independent groups of people serve as fabrics and means through which significant goals of their respective communities are realized.
This is observed in the fact that behind every crypto project that has seen the light of day, there’s an army of communities backing them.
These communities are made up of individuals of diverse backgrounds, colors, and creeds, who are nonetheless brought together by shared objectives for which they commune, share ideas, and help to achieve the designated goals of their community. Which oftentimes leads to individual growth, personal development, satisfaction, or fulfillment in the long run.
Without these groups of people, there may not be cohesion, continued support, or the desire for developers to build.
This is unequivocally true because when it comes to project building in the crypto space, developers need as much support as they can get. This support stems from a group of people who invest not only their money, but time, talent, effort, and other resources to see to the success of these projects and their community by extension.
Having overviewed what community entails, let us take a look at the specific importance of Communities to a business or company.
Community as a competitive advantage
It is an observed phenomenon that any company or business that can build a strong and active community amidst its product delivery unlocks a highly competitive advantage over its peers.
This is because its community will consciously and intentionally spread the word about the company’s products to friends, families, and even strangers far and near who will likely keep the word spreading, thereby unlocking a stream of users for the company.
Subsequently, the business could grow to attain a pinnacle of relevance among industry competitors.
Generation of tangible value such as content creation, online advocacy, and marketing.
In a time when content creation happens to be a great marketing tool, a community helps a business to grow by making content with and advertising its products.
Since literally every internet space is filled with content of all kinds, communities leverage content creation to appeal to a given audience and help leap a company or business forward in growth.
These contents can also be used in online campaigns and advocacies.
Community as an interactive place of belongingness
By nature, humans are wired to seek a meaningful sense of belongingness, connectedness, and mission.
Therefore, different individuals from all walks of life with varied talents find themselves under one umbrella with other humans who also seek similar satisfaction with them.
When a business is able to establish a community where individuals may find what they are looking for, and in turn understand the business’ goals and objectives, these individuals tend to extend their support to the business and help it grow.
Crypto businesses have leveraged these advantages of communities to grow their businesses.
Among the many crypto communities that exist, the Klever community happens to be one of the best communities.
Below is a depiction of Klever’s strong and diverse community.
Klever’s Strong and Diverse Community.
Cutting through the various Countries of the world are unique individuals brought together by a common dream, the Klever dream.
This dream is built upon a mutual desire for financial independence availed by investment opportunities through Klever.
These opportunities are hinged upon unique products created, and services rendered by Klever’s experienced and knowledgeable team of experts in their given fields, working tirelessly to improve how human transactions are carried out using blockchain technology.
The Klever Community, as a strong and vibrant group of people, has always shown unwavering support towards Klever. Both in the bull and bear market.
The Community’s support can be summed as an all-weather kind of support that is rare to get, especially in the crypto space.
This Community’s unchanging support has helped Klever to continue building, through all hurdles of the market, knowing that they have a community who stand by them.
The build-up of Klever Community
The Klever Community is made up of diverse individuals with varying experiences, strengths, and abilities. These individuals include investors, thought leaders, developers, influencers, and crypto enthusiasts of all kinds. Their abilities are shown in full glare in their eagerness in attending to, sharing their wealth of knowledge, or rendering help to community members who may need it.
These Community members do not see themselves as distinct from Klever. Rather, their affinity with Klever is viewed from a lens of communal ownership whereby every individual is drawn to contribute their tiny bit towards helping Klever succeed.
How Klever’s strong and diverse Community helps it to succeed
The success of a business, particularly a crypto-related business, lies in its community to a reasonable degree.
This is because the community provides support and at the same, are the first users of the products created by the business.
Without them, product creation, usage, and support would be like building a house with nobody to live in it.
Here are ways by which Klever’s Community helps it to succeed
Increase in brand awareness
Increase in brand awareness is essential to the growth of any business because the more people know about the brand’s products, the more they will interact with, or use them. Thereby exponentially growing the business.
When it comes to increasing Klever’s brand awareness, the Klever Community is always ready to join hands and spread the word.
This is seen on online platforms where there is a duty-call to tell the world about Klever. The community never hesitates to register their presence and dutifully spread the Klever word.
All that is needed is to bring the community’s attention to such and they’ll bind together, respond in full force and perform these tasks.
On offline platforms, members of the community go round to establish Klever’s brand awareness through events, charity work, the raising of banners and signposts at strategic places, and one-on-one peer interactions.
Both online and offline, the Klever Community does an excellent job at increasing Klever brand awareness and helping Klever succeed.
Provision of Support
The importance of support in human endeavors cannot be exaggerated. This is because all humans need support now and then, even those who are excellent at doing their jobs. You never know how words of appreciation or encouragement can lighten up the day for an individual and push them to do more.
With Klever, the team builds, and the community supports them as the need may be, both in good and challenging times.
This has established a bond between Klever leaders and their community where both ends work in tandem to achieve Klever’s goals.
Education
As stated earlier, Klever’s community is made up of diverse individuals with various experiences, skills, and talents which include investors, developers, thought leaders, and otherwise.
Klever’s Community never hesitates to share their knowledge in providing guidance, explanations, or even help, to fellow community members who may need it.
To many, Klever’s Community serves as a learning hub where members acquire new knowledge or information they hadn’t known before.
And by Community interactions, influences are shared, Education occurs and both leaders and community members learn from one another.
Product Reviews and Feedback
Product reviews and feedback are essential in building an overall great product that users are happy to interact with.
The community, being Klever’s first users, tests, and reviews Klever products and gives their feedback on what needs to be improved or added.
The Klever team listens to, aggregates Community’s feedback, and incorporates needed suggestions into their product development in furtherance of well-rounded products that users are delighted to use.
Essentially, Klever exists for its community and the community exists for Klever too. Sharing mutual understanding, both commit to pushing the Klever brand to greater heights. And through Community, Klever can build meaningful and lasting relationships with their users who in turn, make contributions towards Klever’s success.
